Thursday, May 24, 2018

Cloud Telephony Is the Present and Future of Business


Technology is everywhere today; you no longer go out to shop for most things because everything’s available online. You can even control the room temperature on your thermostat or air-conditioner from your phone, while being away. We are slowly trying to find better ways to use technology for evolving our lives and making things easier for us. A great way technology is helping us is through better access to information and communication. 

We borrow from the infinite wisdom of the internet to solve most of our questions on a daily basis. While many may believe they the smartest things about ourselves are our cogent thoughts, but perhaps we should look at the world with a different point of view, where it looks like the smartest things about everyone are actually their phones! And that’s okay.


While many naysayers who say that people are changing for the worse due to technology are similar to those of the old times who said books corrode people’s minds. There have always been a group of people in every generation throughout human history who have made it a point to be against new things and changes and exhibit their impact in a negative light. Communication is important for businesses and technology facilitates communication better than any time before. 


Whoever said that people do not communicate anymore because they are always busy on their phones, definitely do not understand what phones are primarily for. We are all communicating almost at all times while we are on our phones, whether it is chat, message, email or call. Businesses are using these opportunities to communicate with their client-base, acquire new leads and foster a community of loyal patrons thanks to the advancement in technologies. We consume a lot more media now that we ever did before and this has made businesses think smart and market through impactful, visual, value-adding content. That is why the bulk SMS services are on the rise in India as well as around the world. Because through these short messages, businesses can send highly specified, targeted messages to an audience that is interested in what they are offering in a non-intrusive, easily accessible way. 

Here are some facts about the growing mobile use amongst the working class:
  • 70 percent working people use their phones for email purposes
  • 26 percent people are usually still working remotely even when not in office
  • 35 percent people have at least 3 phones to juggle their work and personal duties

So, there you have it. Technology has become an integral part of how people choose to do business and communicate. Cloud telephony services are cost effective, communication solutions that offer a system for remote workers to stay in touch. They also reduce the burden of building infrastructure to support your business. 

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